Live since 2012, PicPay made transfers feel like chat; after Pix took over transfers it pivoted toward cards and small-merchant acquiring.
Within this atlas it appears in 1 market: Brazil.
Key facts
- Developer
- PicPay
- Launched
- 2012
- Platforms
- iOS · Android
- Category
- Payments
- Official website
- picpay.com
Where it is used
1
Frequently asked questions
5 Q&AWhat is PicPay?
PicPay is a payments app developed by PicPay and launched in 2012. Brazil’s social-first payment app. Live since 2012, PicPay made transfers feel like chat; after Pix took over transfers it pivoted toward cards and small-merchant acquiring.
Who develops PicPay?
PicPay. The product launched in 2012 and runs on iOS · Android.
In which countries is PicPay popular?
Within this atlas it appears in 1 market: Brazil.
What is the official website of PicPay?
The official site is https://picpay.com.
What kind of app is PicPay?
It belongs to the payments category, alongside 127 other apps in this index.
Sources
Updated 2026-11-12- DataReportal — Digital 2026
- ITU — Statistics
- Official product sites
Cite this page
World Sites & Apps. “What is PicPay? Developer, launch year and countries”. 2026. https://abcvv.com/a/picpay.html