- Thailand has roughly 65 million internet users (65,000,000 people) — about 90.3% of the population and rank #19 globally.
- The apps people open most: LINE, Messenger, Signal, Chatwork. They cover Messaging, Social, Video, Shopping, Payments, Food, News, Music, Travel, Tools, Cloud storage, Security, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading, Mobility, Classifieds and more.
- The one to know first: LINE — The de facto messenger in Japan.
Thailand in numbers
2025–2026- Internet users
- 65 million65,000,000 · #19
- Penetration
- 90.3%#60
- Population
- 72 million72,000,000 · #20
- GDP
- $529B#31
- GDP growth
- +2.9%#127
- GDP per person
- $7,353#120
- Land area
- 513.1k km²#51
- Capital
- Bangkok
- Region
- Asia
- Official languages
- Thai (official)
How Thailand goes online
Thailand lives inside LINE — chatting, ordering, booking, paying. Shopee and Lazada split most of the e-commerce, and tourism keeps travel apps on the home screen all year round.
Around 90.3%. With a population of about 72 million and 65 million online, roughly 7 million people are still offline — mostly because of rural coverage, device cost and age.
All 111 apps below are grouped by category.
What people actually use
111 Most-used appsWebsites people in Thailand actually use
24The 24 sites locals open most often — news, shopping, search, banking and government services. Every link goes to the official site.
Nearby and similar markets
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Frequently asked questions
6 Q&AHow many people in Thailand are online?
About 65 million (65,000,000 people). That works out to roughly 90.3% of the population, which puts Thailand at #19 in the world for total internet users. Figures come from DataReportal’s Digital 2026, which draws on ITU and national statistics.
Which apps do people in Thailand use most?
Mostly LINE, Messenger, Signal, Chatwork — they cover Messaging, Social, Video, Shopping, Payments, Food, News, Music, Travel, Tools, Cloud storage, Security, AI assistants, Learning, Health, Parcels, Maps, Gaming, Reading, Mobility, Classifieds. The full list, grouped by category, is further down this page.
What is the leading Messaging app in Thailand?
LINE, Messenger, Signal, Chatwork, LINE WORKS dominate this space. The best-known is LINE — The de facto messenger in Japan.
How high is internet penetration in Thailand?
Around 90.3%. With a population of about 72 million and 65 million online, roughly 7 million people are still offline — mostly because of rural coverage, device cost and age.
Where do these app facts come from?
Usage figures come from DataReportal’s Digital 2026 (Kepios, based on ITU and national statistics); app details come from each product’s official site. Updated 2026-11-12.
Which websites are most popular in Thailand?
The everyday ones are Google Thailand, Thairath, Sanook, plus the other 24 sites listed above. They cover news, shopping, search, banking and official paperwork, and every link points to the official site.
Sources
Updated 2026-11-12- DataReportal — Digital 2026
- ITU — Statistics
- Official product sites
World Sites & Apps. “Thailand: internet and everyday apps”. 2026. https://abcvv.com/c/th-en.html